THE IMPACT OF USING TIKTOK SOCIAL MEDIA ON CHANGES IN COMMUNITY SOCIAL INTERACTION BEHAVIOR IN SUKAJAYA VILLAGE

Abstract

In the era of globalization, the development of social media is very rapid and brings changes in society, the birth of social media makes people’s mindset and behavior shift both culture, ethics and existing norms. Indonesia with a large population with various ethnic cultures, races and religions has a lot of potential for changes in social interaction behavior, from various ages almost all Indonesian people have and use social social media, especially tiktok. Freedom of social media and a lot of providers that provide cheap social media services. So that in the process sometimes teenagers forget how to interact with people in the surrounding environment. In a teenager’s daily life when he is in a community environment he must be able to interact with his peers. Because this is very important in order to increase intimacy between peers. Because in essence new experiences and knowledge. New can be obtained when utilizing technological developments that exist at this time. The relationship that exists between individuals, groups of people or between people and individuals and groups of people can be called social interaction.